Manufacturer Licensing Program Chief Flowhaven Secures $16M Led by Sapphire Activity
HELSINKI, Finland, Jan. 28, 2021 /PRNewswire/ — Flowhaven, the industry’s initially Licensing Partnership Management platform (LRM), these days announced it has raised a $16 million Sequence A funding spherical, bringing the company’s total total elevated to $21.5 million. Sapphire Sport led the round with participation from existing investors World Founders Cash and Icebreaker.vc. The new funding will fuel the next section in the firm’s development, which includes expanding its primary model licensing platform, and building on its world-wide sales and promoting operations throughout the US, Europe, and Asia.
Flowhaven automates just about every period of the manufacturer licensing workflow procedure, such as scheduling and strategy, account and arrangement management, articles distribution, design approvals, royalty reporting and far more — all inside a solitary alternative. The system permits any manufacturer, huge and small, to control the whole lifecycle of a licensing partnership, and avoid conversation gaps. With a wealthy ecosystem of related models, Flowhaven gives a process of report that facilitates the instant circulation of facts involving the quite a few stakeholders generally included in bringing a accredited products to market place.
“Brand names, irrespective of whether it be a substantial corporation like Nintendo or a compact mom-and-pop shop, are ubiquitous, and they all require a seamless way of running their profile across each and every touchpoint,” stated Kalle Törmä, CEO and co-founder, Flowhaven. “Right now, this process is largely managed by spreadsheets and a mish-mash of disparate options. As a result, licensing groups squander hrs piecing with each other siloed facts to make sure agreements are routed to the ideal group in a well timed manner. We’ve lifted this most current round of financing to double down on our product or service so we can facilitate licensing workflows for just about every key leisure, media way of life manufacturer and agency in need.”
The funding will come on the heels of considerable momentum for Flowhaven, marked by 400 percent 12 months-about-year progress. Flowhaven already powers a quantity of Fortune 100 corporations and some of the most popular brand names and businesses in the world which include Nintendo, LAIKA, Acamar Films, Game titles Workshop and Crunchyroll.
“As a studio that manages a lot of licensing partners and solution submissions, Flowhaven has turn into indispensable in our hard work to delight fans with branded goods dependent on our timeless animated movies,” claimed Dave Burke, Chief Marketing and advertising Officer, LAIKA. “The platform’s capacity to keep track of all our licensing agreements and accredited merchandise, develop custom made workflows that fulfill our stringent brand name approval needs, and produce sturdy reporting by way of its configurable dashboard are empowering us to just take LAIKA’s manufacturer licensing software to the subsequent degree.”
“Flowhaven is not just transforming the model licensing procedure, the team is unlocking untapped value for manufacturer house owners who are now, additional than ever, seeking to link to their clients in a genuinely details-enabled manner,” stated Michael Spirito, Husband or wife, Sapphire Activity. “This is a product designed by licensing experts for licensing pros and it can be Kalle and Timo’s vision and pedigree in this place that has enabled them to build a ideal-in-course resolution of this caliber. We are thrilled to have Flowhaven be part of the Sapphire Sport spouse and children and be in a position to enjoy a part in furthering their expansion and achievement.”
Flowhaven is the primary manufacturer licensing management platform. Developed on Salesforce, the #1 customer partnership administration (CRM) platform, Flowhaven allows licensing professionals to automate every single phase of the model licensing workflow system in a single answer, which includes arranging and strategy, account and arrangement management, written content distribution, design and style approvals, royalty reporting and more. Flowhaven is a Licensing Worldwide member with offices in London, Los Angeles, and Helsinki. For more info, you should pay a visit to: https://www.flowhaven.com/
ABOUT SAPPHIRE Activity
Sapphire Sport is a 1st-of-its-variety enterprise funds platform bringing alongside one another the money and marketplace encounter of premier global sporting, media and lifestyle brand names, which include Town Football Group, AEG, Sinclair, MLB, adidas, principal homeowners and investors from franchises in all 5 key U.S. sports activities leagues as nicely as strategic spouse and children places of work and institutional traders. To master more about Sapphire Activity, you should see: https://sapphiresport.vc.