File thirty day period for hybrids, light trucks
Toyota Motor North The united states finished the year with a solid December as Toyota manufacturer sales skyrocketed 23 % to 211,378, while Lexus rose 8.2 percent to 38,223. With a few extra promoting times in the thirty day period, the two divisions set information.
The Toyota model reported the finest December gentle-automobile, hybrid and light-truck tallies in its history. Its top rated-marketing sedans, the Camry and Corolla, continued to thrive in a industry hungry for mild vehicles. And every single of its pickup, crossover, SUV and minivan nameplates had double-digit raises — other than the C-HR, which was up .2 per cent.
Lexus had its most effective month of the year. Its major-advertising sedan, the ES, eked out a slight achieve, although every of its light-weight vans except the UX observed will increase. The luxury division experienced its ideal-at any time thirty day period for hybrid revenue.
For the 12 months, TMNA was down 11 per cent from pre-pandemic 2019 amounts, at 2,112,941 motor vehicles, its fifth consecutive decline in once-a-year revenue. For the 12 months, the Toyota model fell 12 p.c, though Lexus dropped 7.7 %.
Brands (Dec.): Toyota up 23% Lexus up 8.2%.
Notable nameplates (Dec.): Toyota Camry up 15%, Corolla up 7%, RAV4 up 14%, Highlander up 31%, Tacoma up 40%, Tundra up 39% Lexus ES up 1.5%, RX up 3.2%, NX up 3.8%.
Incentives: $2,822 per automobile in the fourth quarter, up 7.5% from a calendar year previously, TrueCar says.
Common transaction value: $35,713 in the fourth quarter, up 5.7% from a calendar year earlier, according to TrueCar.
Quotation: “We picked up a 50 %-level of sector share in 2020,” mentioned Jack Hollis, senior vice president of automotive operations for Toyota Motor North America. “Clearly, we would have been a bit up in 2020, specifically with how robust we have been in the fourth quarter, ended up it not for COVID.”
Did you know? Toyota and Lexus hybrid gross sales in 2020 topped 337,000 cars, up 23 % more than 2019, like a report 50,649 hybrid revenue in December by yourself.